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John Rose's Blog

The End of Bling-Bling?

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The term bling-bling was created by hip-hop artists on the eve of the new millennium and soon entered the vernacular to mean all things flashy and elaborate as the swelling global economy led to avarice and ostentatious consumer behavior.

But what will the new market realities mean to luxury brands. Will the reversal of fortunes result in a protracted period of austerity?
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When The Going Gets Tough, The Tough Get Better

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I recently posted (in three parts) an article I wrote for The Moscow Times and Vedomosti (Russian joint venture of Wall Street Journal and Financial Times) about three opportunities for marketing during a recession.
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