The universe is made of stories, not atoms
– Muriel Rukeyser, American poet and political activist
Strategies

We are professional storytellers

The art of storytelling is older than fire and one of the earliest and most vital forms of communication. It has been used to record history, relate personal experiences, convey wisdom, spread beliefs, entertain, honor supernatural forces and generally make sense of the world. We tell stories everyday. In our personal lives we use stories to enlighten, inform and entertain friends and family. In business, we use stories to train employees, notify superiors, seek permission, sell customers and explain complicated concepts. A press release, advertisement, website or post is simply a vehicle to convey a story – much like a book, movie or television show. A powerful story told in a compelling manner is what fuels the world’s most successful brands.

Our approach is to carefully script a compelling story about our client’s company or brand and then apply a variety of integrated strategies to communicate this story via paid, owned and earned communications channels to selected audiences — starring the company, its people, its products and its customers.

Every ad, every commercial, every interview, every announcement, every tweet, every offer, every annual report is another opportunity to advance this story.

With the help of one of our squeezable orange brains you can stimulate your
grey matter to be smarter, more creative and more alert at any age.
If we like you, we’ll give you one. Just ask

Of course, this is easier said than done. It takes discipline and commitment to find new and innovative ways to shape, retell and enhance these stories — always keeping them fresh and relevant over time.

Our team provides a la carte services and 360-degree solutions. With decades of experience, we are uniquely qualified to craft powerful brand and corporate
stories and to implement campaigns and programs for companies
of any size — ensuring that our clients live happily ever after.